InnovoPro enters RTD (ready-to-drink) vegan protein shake market

NutritionInsight reports how InnovoPro’s chickpea protein concentrate CP‑Pro 70^® is a key ingredient in a new vegan athletes RTD (ready-to-drink) formula launched by Hadassa Bymel Pharmacy and Nature Ltd. The powdered protein shake – being sold under the brand name “Pro body” – is being marketed to consumers who want to maintain a healthy lifestyle by using vegan nutritional supplements.

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