InnovoPro opens U.S. subsidiary: ‘We think the market opportunity is huge’

There are now more than 100 R&D projects in countries all over the world featuring chickpea protein concentrates from Israeli startup InnovoPro, which has just opened a U.S. subsidiary and is currently recruiting account managers in North America as it builds its team. “We think the market opportunity is huge,” InnovoPro CEO Taly Nechushtan tells […]

The chickpea – a prince among pulses

Chickpeas continue to be the featured ingredient in new product launches. What makes chickpeas a prince among pulses? Taste. The popularity of hummus gives chickpeas another advantage. “American consumers have become increasingly familiar with chickpeas, and it really started with the growth of the hummus category well over two decades ago,” Poorvi Patodia, founder and […]

Liquid appeal- Plant protein beverages

Plant protein is fuelling innovation in the beverage aisle and beyond. FoodBev magazine’s Antonia Garrett Peel caught up with InnovoPro’s CEO Taly Nechushtan to provide insight. Read the full article here.

Top Trends In Vegan And Plant-Based Desserts

Forbes reports that “vegan desserts are rapidly overcoming negative perceptions around texture and taste, while foods with health benefits and nutritional value have also become increasingly important.” InnovoPro uses chickpea protein as the primary ingredient in vegan ice cream, replacing lecithin, starch, carrageenan, guar gum and LBG. InnovoPro also uses chickpea protein as a replacement […]

InnovoPro Secures $18M as Chickpeas Trend in 2021

InnovoPro, first in the world to develop and launch a 70% chickpea protein concentrate, has secured $18 million in Series B funding, Vegconomist.com reports. The announcement came the same week that Whole Foods Trends predicted that chickpea will be one of the top ingredients for 2021. Read the full article here.

Pandemic-proof food innovations

The continued proliferation of plant-based proteins is one of four trends that FoodBytes! by Rabobank predicts is here to stay as the food industry adjusts to COVID-19. FoodNavigator reports that InnovoPro, a FoodBytes! alum, recently received an infusion of $15M to boost production of its chickpea protein, which can be used in meat alternatives, confections, […]

Making Alternative Proteins Taste Like the Real Thing

Givaudan, the world’s largest company in the flavour and fragrance industries, is tapping into the growing global interest in alternative proteins. “Everyone wants in, whether it’s some defense or a desire to disrupt,” Louie D’Amico, president of Givaudan’s flavor division, told Bloomberg Businessweek. The Swiss company has teamed with up Israeli startup InnovoPro to study […]

InnovoPro an innovative food-tech startup for sustainable future

Taly Nechushtan, InnovoPro’s CEO, tells Miller Magazine that chickpeas can be “an excellent alternative” when reducing animal products and food items that contain gluten. “Through our unique process, our overall utilization of the chickpea will be close to 100%, and therefore completely aligned with sustainability and a zero-waste approach.” Read the full article here.
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InnovoPro was awarded a “Seal of Excellence” by the European Commission, as the institution managing Horizon 2020, the EU Framework Programme for Research and Innovation 2014-2020.

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